| | Swe-Cham News Feed | September 8, 2025 | | | | | |
Welcome Petra Zachrisson Beets, New CEO of the Swedish Chamber
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We are honoured to welcome Petra Zachrisson Beets as the new CEO of the Swedish Chamber of Commerce, as of September 1, 2025.
“It’s with great joy I today start my new assignment as CEO of the Swedish Chamber of Commerce. My first focus will be on further strengthening our role as a bridge builder between the Dutch and Swedish business communities and in between members.
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Drawing on my background both as an entrepreneur and through my experience working with large Swedish companies, my ambition is to make the Swedish Chamber resilient and future-proof together with the members. I very much look forward to future collaborations and to personally meet all of you at our upcoming events!" - Petra Zachrisson Beets, CEO Swedish Chamber of Commerce for the Netherlands | | | | | | | | Ericsson new office opening in Breda | Swedish Chamber Patron Member Ericsson has opened their new office in Breda, the Netherlands.
Hear from Ericsson: We celebrate the relocation of our Dutch headquarters to Breda!
We've officially marked an inspiring new chapter in the Netherlands with the relocation of our Dutch headquarters to Breda, closing more than 100 proud years of history in Rijen. Our newly designed Breda office fosters collaboration and innovation, while supporting Ericsson’s global sustainability goals. Most importantly, it enables us to continue delivering excellence to our customers. | | Handelsbanken: The ‘most boring’ bank in the Netherlands does not want to be in the spotlight at all | “We’re a bit dull. That’s what suits us best. Focused on the long term and cautious,” says CEO Roland van Pooij.
Swedish bank Handelsbanken, known for its quiet presence, now has 27 Dutch branches—more than ABN Amro. It has focused on mortgages for affluent clients but is now expanding into wealth management. CEO Roland van Pooij stresses their decentralised approach, where local bankers assess clients personally. Marketing is minimal, visibility low, but growth steady. Handelsbanken remains committed to long-term relationships and avoiding the spotlight.
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Martijn Hagens leaves Vattenfall
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Martijn Hagens, Senior Vice President and Head of Business Area Markets, has decided to leave Vattenfall to accept the role of CEO of Dutch energy company Eneco.
“After more than 20 years at Vattenfall, I feel it’s time to take on new challenges. I’m deeply grateful for the opportunities I’ve had and the incredible colleagues I’ve worked with. Vattenfall has truly been a place where I could grow, contribute, and lead with purpose. I leave with pride in what we’ve achieved together and excitement for what lies ahead.”
| | How shelf-life innovation helps cutting food waste |
Swedish Chamber Patron Member Tetra Pak is hosting a LinkedIn Live on September 23rd.
Ashkan Danaei, Sales Director, will dive in on what role technology can play in reducing food waste. He brings deep insight into how product shelf-life innovation can reduce food waste while driving operational efficiency for food & beverage producers.
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Women in Leadership 2025 Finnish-Dutch Chamber Event
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The Swedish Chamber is delighted to promote our partner organisation The Finnish-Dutch Chamber of Commerce event Women in Leadership 2025, taking place on October 1, 17.00 in Amsterdam Zuid, Gustav Mahlerplein 57, 1082 MS Amsterdam.
The distinguished speakers for the event are · Eeva Sipilä, CFO, Neste · Frank Prillevitz, VP of International Affairs and Corporate Legal, KLM · Peter Seligson, Chairman of the Board, A. Ahlström Oy
This event is free of charge for FDCC members and 25 € for non-members. Representatives and paying members of partner organizations are eligible to participate in all FDCC events with a 50% discount on the standard participation fee, this includes Swedish Chamber Members. | | | | | | | | | | SWECO's new office opening in Eindhoven | | Optimism is Back Global Analys of Sweden | | | | In Eindhoven, at the head of Strijp-S and in the high-quality and sustainable BOLD office building: starting today, Sweco's new location is located on the sixth floor. Close to our customers and in the place where creative talent, sustainability, design, circularity, and innovation converge.
| | Despite tariff turmoil and a stronger Swedish krona, export companies are taking a brighter view of future prospects. Business Sweden’ Export Managers’ Index (EMI) for the third quarter rose by 4.6 points to 51.0. Views of expected demand from North America recovered – indicating that optimism is back. | | | | | | Follow us on social media to stay updated on Swedish-Dutch business relations! | | | | | | | | | | | | | | | | | |
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